You don't have too look far to notice the trend because it's everywhere: women's fitness apparel, that is. "At the grocery store, grabbing a cup of coffee, meeting friends for lunch, more and more women are sporting the latest in fitness apparel during their daily activities," said Amanda Kovach, owner of the Pure Barre Allen studio.

The athletic apparel industry has grown four times as fast as the clothing industry as a whole, according to analysts. Once an afterthought, women's workout apparel has become both fashionable and versatile.  

The new Pure Barre Allen studio boasts the latest in fitness trends for sale in their studio. At the Pure Barre studio, you will find stylish leggings, tops and accessories from yoga, pilates and barre-inspired brands such as Beyond Yoga, Alo and Karma.      

"We are constantly on the lookout for the most fashionable, comfortable and versatile apparel.  Our goal is to outfit women in clothing they can wear to a workout class and continue to wear the rest of the day," said Kovach. 

Ditch the jeans for a pair of yoga pants and make your way to Pure Barre.  Pure Barre Allen is located inside of Watters Creek at 972 Village Green Drive.  Pictured are the Alo Goddess Leggings and Cascade Tank, available in studio.